In an overcrowded market where 70 to 80 percent of customers’ buying decisions are made directly at the point of sale, as a manufacturer, you should not leave anything to chance when choosing a suitable product packaging. In what is known as the “first moment of truth,” the moment when the potential customer interacts for the first time with the brand or product message of their sales packaging, emotions have to be conveyed in order to trigger a positive decision by the customer.

In an overcrowded market where 70 to 80 percent of customers’ buying decisions are made directly at the point of sale, as a manufacturer, you should not leave anything to chance when choosing a suitable product packaging. In what is known as the “first moment of truth,” the moment when the potential customer interacts for the first time with the brand or product message of their sales packaging, emotions have to be conveyed in order to trigger a positive decision by the customer.

In order to generate a purchase decision, the development of product packaging, especially in terms of design, must be handled with the utmost care with regard to the design “language,” feel, weight and handling of the product packaging for retailer and customer alike. Through our product packaging development and design services, we help you get the most out of your products and transport emotions in order to draw the customer’s attention to your product.

In order to generate a purchase decision, the development of product packaging, especially in terms of design, must be handled with the utmost care with regard to the design “language,” feel, weight and handling of the product packaging for retailer and customer alike. Through our product packaging development and design services, we help you get the most out of your products and transport emotions in order to draw the customer’s attention to your product.

Focus

We will be pleased to assist you in designing a comprehensive packaging and marketing concept tailored to your product and to retailer and customer requirements for the respective product type. The services offered by expacked in the area of developing and designing product packaging range from the creation of a packaging layout tailored to your product and constructive development of the packaging – taking into account the intended degree of automation – to the selection of suitable suppliers.

Cardboard box

Your added value

  • Freight cost reduction
  • Process optimization
  • Efficient use of materials
  • Avoidance of unnecessary packaging components
  • Improved packaging handling depending on the degree of automation used
  • Optimal product presentation
  • Shelf-ready packaging
  • Customized communication of your advertising message for your brand
  • Customer centricity
  • Optimum volume utilization